Hansel Group Marketing – your catalog circulation and data analytics partner

We can help you with everything from planning your new catalog launch or creating an integrated channel contact strategy, to analyzing transactional data and optimizing a multi-million dollar direct business.


We offer B2C and B2B circulation planning, marketing, acquisition, and many other catalog consulting services.

Learn More…

Circulation Strategy

We optimize your catalog circulation and mailing frequency to maximize direct mail campaign revenue without over-spending on printing and postage.

Direct Mail Launch

Testing direct mail for the first time?  We help brands plan and execute new catalog launches on a project basis, with no long term commitment required.


Deep data dives improve performance and deliver customer insights. We help you analyze and interpret customer data.

Learn More…

Testimonials – Read the latest testimonials from past and present clients

Tanya has been critical to our success in developing our cataloging program. She is a total pro, very detailed oriented, and really feels like a member of the team.
Jay Hampton, CMO, Cotopaxi
I renewed Tanya’s contract right away; she more than paid for herself in the first few months of consulting with us!
Claudia Reed, SVP Marketing, Weissman Designs for Dance
Tanya has been a huge asset to Golfsmith providing outsourced management of our direct marketing efforts.
Matt Corey, SVP Marketing & Business Development, Golfsmith International.
Back to Top

Twitter & LinkedIn