Hansel Group Marketing – your catalog circulation and data analytics partner

We can help you with everything from planning your new catalog launch or creating an integrated channel contact strategy, to analyzing transactional data and optimizing a multi-million dollar direct business.


We offer B2C and B2B circulation planning, marketing, acquisition, and many other catalog consulting services.

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Data Hygiene
& Cleansing

Lower mailing costs and improve database marketing analytics with merge/purge, deduping, & data hygiene services.

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Frustrated by not having a 360° view of your customer behavior? We can build a marketing database quickly!

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Deep data dives improve performance and deliver customer insights. We help you analyze and interpret customer data.

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Testimonials – Read the latest testimonials from past and present clients

Tanya has been critical to our success in developing our cataloging program. She is a total pro, very detailed oriented, and really feels like a member of the team.
Jay Hampton, CMO, Cotopaxi
I renewed Tanya’s contract right away; she more than paid for herself in the first few months of consulting with us!
Claudia Reed, SVP Marketing, Weissman Designs for Dance
Tanya has been a huge asset to Golfsmith providing outsourced management of our direct marketing efforts.
Matt Corey, SVP Marketing & Business Development, Golfsmith International.
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