Hansel Group Marketing Blog.
Some of our thoughts on the world of Catalog Marketing
Recent Posts
Archives
- July 2020
- May 2020
- March 2020
- February 2020
- December 2019
- October 2019
- September 2019
- July 2019
- June 2019
- April 2019
- March 2019
- February 2019
- January 2019
- December 2018
- November 2018
- October 2018
- September 2018
- August 2018
- July 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- August 2016
- May 2016
Tags
Acquisition
B2B
best practice
brand
breakeven
campaign
case study
catalog
catalog breakeven
catalog channel
catalog costs
catalog frequency
catalog marketing
catalog strategy
channel
circulation plan
contact strategy
customer acquisition
customer data
customer engagement
customer segment
Data
data analysis
data insights
digital
dimensional mail
direct mail
email
example
hold-out
integrated marketing
luxury
marketing dashboard
marketing data
marketing database
marketing source
marketing strategy
merge-purge
metrics
Postage
print campaign
prospect
segmentation
segmentation strategy
USPS